🧩 COURSE STRUCTURE (MODULE-WISE)

🔹 Module 1: Foundations of Creative Media & Branding (50 Hours)

• Introduction to Creative Media Industry
• Role of Creativity in Branding & Marketing
• Design Thinking & Visual Communication
• Brand Identity & Brand Psychology
• Understanding Client & Market Needs

🔹 Module 2: Graphic Design & Visual Design (100 Hours)

• Design Principles & Color Theory
• Typography & Layout Design
• Adobe Photoshop (Basic to Advanced)
• Adobe Illustrator (Vector & Logo Design)
• Digital & Print Design Outputs

🔹 Module 3: Branding & Visual Identity Systems (80 Hours)

• Logo Design Process
• Brand Color, Typography & Visual Language
• Brand Guidelines & Style Manuals
• Brand Consistency Across Media
• Rebranding & Brand Refresh Concepts

🔹 Module 4: Creative Content & Social Media Design (70 Hours)

• Social Media Creatives & Campaign Visuals
• Content Design for Instagram, Facebook & LinkedIn
• Visual Storytelling
• Design for Engagement & Reach
• Creative Trends & Campaigns

🔹 Module 5: Video Editing & Motion Basics (80 Hours)

• Video Content in Branding
• Professional Video Editing Tools
• Editing for Ads, Reels & Brand Videos
• Motion Graphics Basics
• Audio & Visual Sync

🔹 Module 6: UI Design Basics & Digital Experience (50 Hours)

• UI Design Principles
• Website & App Interface Basics
• Wireframing & Layouts
• Design Systems (Intro)
• UX Awareness for Designers

🔹 Module 7: Advertising Creatives & Campaign Design (60 Hours)

• Print & Digital Advertising Creatives
• Campaign Concept Development
• Visuals for Online Advertising
• ATL / BTL / Digital Campaigns
• Creative Presentation Skills

🔹 Module 8: Tools, Workflow & Production (40 Hours)

• Creative Workflow & File Management
• Print Production Basics
• Digital Asset Optimization
• Collaboration Tools
• Quality Control

🔹 Module 9: Freelancing, Agency & Career Skills (50 Hours)

• Working with Creative Agencies
• Freelancing Models & Platforms
• Client Communication & Brief Handling
• Pricing, Proposals & Contracts
• Portfolio & Personal Branding

🔹 Module 10: Internship / Live Creative Project (80 Hours)

• Brand Identity Project
• Campaign Creative Development
• Social Media & Video Content Set
• Client Presentation & Feedback

🔹 Module 11: Capstone Project & Portfolio (60 Hours)

• End-to-End Branding Project
• Creative Strategy → Execution
• Portfolio Development
• Final Presentation & Viva

🧮 TOTAL LEARNING HOURS

Approx. 750–780 Hours

📝 ASSESSMENT & CERTIFICATION

• Continuous Assignments, Practical Work & Projects: 40%
• Final Capstone Project, Portfolio & Viva Voce: 60%
• Successful learners will receive
• Diploma in Creative Media & Branding
• issued by LTPL Skill Foundation

💼 CAREER OPPORTUNITIES

• Graphic Designer
• Brand Designer
• Creative Executive
• Visual Content Creator
• Social Media Creative Designer
• Video Content Editor
• Design Agency Executive
• Freelance Creative Professional

🚀 PROGRESSION & ADVANCEMENT

• Advanced UI/UX Design Programs
• Advanced Motion Graphics & Media Production
• Entrepreneurship in Creative Industries
• International Certification Pathways