🧩 COURSE SYLLABUS (MODULE-WISE / CLASS-WISE)

🔹 Module 1: Introduction to Business Planning (4 Classes)

• What is a Business Plan
• Importance of Business Planning
• Types of Business Plans
• Business Planning for Startups & MSMEs

🔹 Module 2: Business Idea, Market & Customer Analysis (5 Classes)

• Business Idea Clarification
• Market Research Basics
• Target Customer Identification
• Value Proposition
• Competitive Analysis

🔹 Module 3: Business Model & Operations Planning (5 Classes)

• Business Model Overview
• Revenue Models
• Operations & Process Planning
• Resource & Team Planning
• Risk Identification

🔹 Module 4: Financial Planning & Projections (4 Classes)

• Basic Financial Concepts
• Costing & Pricing
• Revenue & Expense Projection
• Break-even Analysis
• Financial Assumptions

🔹 Module 5: Pitch Deck Creation & Storytelling (4 Classes)

• What is a Pitch Deck
• Structure of an Effective Pitch
• Storytelling for Business
• Designing Pitch Slides (Content Focus)

🔹 Module 6: Pitch Presentation & Assessment (2 Classes)

• Pitch Delivery Techniques
• Body Language & Confidence
• Handling Questions & Objections
• Final Business Pitch Presentation

📝 ASSESSMENT & CERTIFICATION

• Assignments, Business Plan Draft & Activities: 40%
• Final Business Plan Submission, Pitch Presentation & Viva: 60%

🎓 Successful learners will be awarded:

Certificate in Business Planning & Pitching Skills

issued by LTPL Skill Foundation

💼 LEARNING OUTCOMES

After completion, learners will be able to:

• Prepare a structured business plan
• Analyze markets and customers
• Understand business models and finances
• Create effective pitch decks
• Confidently present business ideas to stakeholders

🚀 CAREER / ENTREPRENEURSHIP USE CASES

• Startup & MSME Founders
• Business Development Executives
• Incubation & Accelerator Applicants
• Self-Employed Professionals
• Project & Proposal Presenters